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BORN IN KATLEHONG. MADE TO GO FURTHER.
VAYA is a South African sneaker brand founded by Themba Makamo. The idea began in Katlehong: create a sneaker that carries a message of courage, possibility and ambition.
Launched in 2021, VAYA speaks to people who are building their own path. “Vaya” means “go” — a call to take the next step, even when the destination feels far away.
Find your Triumph
We believe that everyone is here for a purpose. We believe that anyone is capable of greatness.
And we exist to inspire you to ‘Go For It’ by designing products that will give you the courage and confidence to ‘VAYA’ for whatever goal or dream you have.

OUT IN THE WORLD. IN OUR COLOUR.
From the streets to the spotlight.
This is what going for it looks like.







